Is Microsoft Google’s Underdog?

My only real conclusion:

It’s a strange, strange world when you can think of a company like Microsoft as the underdog.

Puhleease! Microsoft, an underdog?

WebProNews’ Jason Lee Miller has gone off the deep end. Microsoft is no underdog. Bill Gates is still the richest man in the world and Microsoft still has the market on desktop applications - we’re all still running Windows, aren’t we?

Miller’s assertion piggybacks off of an article in the Times Online by Johnathan Weber in which Weber states:

And strange as this would have sounded ten years ago, the industry needs Microsoft to be a viable player in the Web 2.0 world, lest we all be bit players in the universe according to Google.

The article is about how Google came from out of nowhere to wrest control over technology from the world’s leader, the Big Bad Microsoft. But that’s precisely what Microsoft did to IBM in the late 1980s and early 1990s. It just proves that things change, and that’s good. But the premise that we need Microsoft to be a major player or we’ll all be slaves to Google is just plain nonsense.

It is true that Google, if left unchecked, could become a powerful icon the world over, a force so powerful it will make a Microsoft-IBM partnership seem little a little league ball club. That’s why competition is good. But does competition need to come from Microsoft? Not necessarily.

As history has it, Yahoo had the chance to be Google. Google’s founders, Sergey Brin and Larry Page, actually offered their search technology to Yahoo when Yahoo was the leading Internet directory. Yahoo didn’t want it. That’s when Brin and Page decided to start their own company. I’m glad they did. Google was the necessary check against Yahoo. Without Google, we would have Yahoo and MSN. What kind of choice would that be?

Now, because of Google, we have the Big 3. That’s better than the Mighty Duo, don’t you think? Then there’s Ask, the up-and-comer. Who knows where search technology will lead in the next 10 years. Maybe some unknown will come out from nowhere to give Google a black eye. Stranger things have happened.

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