(Source) Custom SEO guarantees should not be drafted without the SEO practitioner understanding your business, industry, and marketing goals. I cannot stress this point enough. A lack of information is equivalent to a surgeon operating with a blindfold. A SEO firm should ask pertinent questions and actually listen, record, and analyze your answers. What was [...]
There are thousands of blogs online, and thousands of blog directories. But most blog directories require blog owners to include a link back to the directory somewhere on the blog. I’ve found one blog directory that doesn’t do this.
iblogbusiness is a business blog directory with more than 300 categories and thousands of listings of commercial [...]
There is no reason why your Scotland business should not be listed in Google Local. There are two primary reasons:
First, Google Universal will cull results from all of Google’s vertical searches into one general search. Google Maps is one of those and being listed in Google Maps increases your chances of your business being found [...]
The first thing you need to consider is your domain name. I suggest that you don’t just use your company name, i.e. if your company makes tartan paint and your company name is “Hamish Paints” don’t go for the obvious choice of hamishpaints.com. I would try and come up with a keyword rich domain name. [...]
When you write your web copy, do all your important keywords need to be right next to each other?
I see it all the time. Writers and webmasters will write web copy that looks like this (the keyword phrase is “italian cheese pizza”):
I love to eat Italian cheese pizza. It’s better than French cheese pizza and [...]
Users of Google and Yahoo are growing more frustrated every day. The biggest beef is that when you search for something you have an interest in you get spam sites, phishing sites, and other highly SEOd sites that aren’t necessarily relevant to what you want. That’s an understandable concern.
It seems that the more people who [...]
SEO and the Magic Fairy Dust
By Bill Platt (c) 2007
There is only one thing that all webmasters agree upon… They all want to be at the top of the search engine results for search terms that will drive traffic and consumers to their website.
The truth is that the search engines are like our childhood [...]
You know the keywords you think you want to use. But do you know their value?
There are several ways to conduct proper keyword research. Some of them are expensive, but keyword research doesn’t have to be expensive. In fact, you can do it without spending a dime.
Keyword Research Tools You Can Use
Some popular keyword [...]
Scotland businesses who need someone to assist them with search engine rankings have someone they can turn to. You don’t have to hire some fancy SEO firm with a worldwide reputation that will charge you thousands of dollars to do what your local SEO specialist can do. When it comes to SEO work you need [...]
If you’ve been wondering how you can ensure you get your website marketed through social media, here are a few pointers:
Join the social networking craze – Whether you choose MySpace or LinkedIn, you need to join a social networking service. It’s a great way to make new friends and drive them to your website. Most [...]