If content is king then content development must be your number one priority each day. Not only do you need to satisfy your readers, you also need to ensure the right balance of keywords. If we leave keywords for another day we can concentrate on the content development for readability. Using these eight keys […]
Creating a banner to use in your internet marketing campaign is not all that difficult. You may find that using your header image (in a reduced format) could do the job. If you wish to create one from scratch, the following criteria should be considered to gain the greatest effect in any internet marketing campaign.
Colour. […]
Keyword research is not particularly difficult. In part you can just enter your keyword into a search engine and view the results. What you do with those results is the difficult part of SEO. For many, the desired keywords are highly competitive and that is generally because short keywords are being used.
On the other hand, […]
Do you use any SEO analytic software? I am sure many will say, “I sure do, I use Google Analytics”. There are others who will say, “huh?”. Second Question: do you know how to use them and what to do with the information.
There are many different SEO analytic solutions available. Some are free, you get […]
Social marketing is becoming one of the key tools to promoting your blog and through it your business. Like all promotional tools, social marketing can take time to set up but once in place, it becomes a short regular routine, a routine with many benefits.
Guest Blogging. Finding a blog in a similar area and writing […]
Podcasting - it’s the latest fad for many blogs, but is it worth considering for your blog? First, a brief explanation of podcasting.
source digital media files which is distributed over the Internet, often using syndication feeds, for playback on portable media players and personal computers.
In simple terms, a podcast is an audio file that can […]
Your local search engine can be your best friend when it comes to selecting keywords and optimising your web or blog site. Consider for a moment the different spelling combinations between Scottish and American keywords. A search for the word ‘color’ will bring back different results to the search for the word ‘colour’.
It is natural […]
What is good SEO? Whenever I read an article on SEO the first thing I see is the term ‘keyword optimization’. Search engine optimization is more than that. You need to look at is as an holistic strategy. I repeat. What is good SEO? Consider the following 4 keys to success:
Your Business: Who are you? […]
You may feel that good SEO means reader friendliness - not always. I come across many blogs that have done everything possible to maximize their SEO strategies to the extent that much of their site is very unfriendly.
You can fit only so many keywords into an article before it becomes unreadable. Some blogs are […]