Google have released a new feature for their Google Earth application that will bring more life to Local Search. In fact, if you haven’t claimed your business in Local Search it may be a good idea to get it done soon. The new application allows users to bring up businesses within an area being looked [...]
There seems to be a growth in negative talk about various types of web sites and, in particular, keywords associated with those web sites. Don’t get me wrong, many of the web sites in the associated areas are sites operated by honest hard working individuals – perhaps you are one of them.
As keywords [...]
You may not know it, but search engines generally only publish one page per web site for any given search. You may have ten pages that potentially out rank every other page on the web, yet only one of those pages will appear in the search results. Which page? The one that most closely [...]
Web sites and blogs that have been around for a long time will often fill with information that is not only irrelevant, but sometimes wrong. A real problem with today’s search engines is that age and links are an important part of the ranking algorithm. This means this old information is often ranking quite highly [...]
If you thought that branding and marketing was hard enough – try to rebrand your image – it’s even harder. I have a feeling we may see a real lesson in rebranding courtesy of Microsoft when they release their latest version of Live Search.
Live Search is currently running a distant third in the search [...]
Article marketing is still a popular form of internet marketing and for many site owners, produces a steady flow of visitors and links. For many others, article marketing brings nothing except frustration. Perhaps they are overdoing the marketing and not putting enough thought into the article itself.
There is a misconception about what article marketing [...]
I know there will be some readers who will ask if blogging is an SEO strategy in the first place. For the last couple of years it has. In fact, it has been one of the best aids to SEO for many websites.
Blogs are able to deliver what most web sites struggle with, namely, [...]
Domain names are one area where many potential web site owners have a lot of difficulty. For many, the domain name they want is often taken, and with it many of the variations. However, you can often still brand your domain name if you are prepared to think laterally.
There are three solutions to the problem. [...]
One of your aims as a web site owner should be to make your site sticky – however, what is meant by the word ’sticky’? You will often hear in the term referred to with blog posts – making a post sticky often means to keep that post at the top of the home page [...]
After many months of dancing around the topic, the rumours are flying that Microsoft will finally release a new search engine next week. Known to all as ‘Kumo’, the search engine is reportedly better than anything around at present. That’s a big claim and only time will tell if it can live up to it. [...]