Are search engines in the process of replacing web sites? Chris Crumm on Web Pro News has written a post that raises this issue. The question has been raised following Google’s release of a new Google Maps feature called Place Pages.
The feature enables a user to enter a search of a town, area or [...]
SEO has been called many things over the years. There is black hat SEO, white hat SEO, but are we now looking at old hat SEO – does it have a “use by” date? It’s not an unreasonable question given all the hype surrounding social media marketing.
I think when it comes to SEO you can [...]
We have written in the past about URL structures and how dynamic URLs could create duplicate content confusion in the search engines. Today’s issue looks at the URL structure itself and the use of slashes.
Does an URL with several slashes, for example, yoursite.co.uk/a/b/c/article1/ rank lower than an URL like yoursite.co/article1/? It is a reasonable question [...]
Content scrapers – the bane of most web site owners, particularly bloggers. Have you ever looked in your comments and seen a trackback – followed it and found an exact copy, or a large extract, of your content on the page? That’s most likely a content scraper at work.
If you look at what sort [...]
It’s not often that Google gives away information on how to affect your search results listings. Sure, they have told us how to have some input into search results snippets, but even that is hit and miss sometimes. Google has added a new feature to search results in the form of deep links to content [...]
Google is a search engine – we all know that, don’t we? Actually – Google is not a search engine, it is a massive corporation that is continually digging for information. Some seem to think that Google is mining too much information across the web, particularly when it comes to personal details.Their latest offering may [...]
You may often hear the phrases on page SEO and off page SEO. Do you know what they refer too? I often read posts which seem to confuse the two. Here is a very brief run down of both on page and off page SEO.
On Page SEO
On page SEO refers to any activities you undertake [...]
Google has penalized paid links for a long time now and a method used to get around this issue was to use java scripts. At one stage Google even suggested the use of java scripts. Is it still a worthwhile way to gain links?
Let me start by suggesting that paid links are always going to [...]
Google continues to reveal little pieces of information that affect how we undertake SEO programs. The latest from Matt Cutts didn’t hold much in the way of surprises – at least not at first read.
Meta tags have long been used to give keywords a little boost along. We have known for a long time that [...]
There has been a long running web design argument that starts with tables being outdated and ends with some stating that tables are bad for SEO. Are they right? Frankly, I think it’s a storm in a teacup.
The alternative to tables is the use of DIV statements. They work in a way that is [...]