I know we have written about it before and I know many others have as well. If you haven’t heard, you will not get penalized for having duplicate content. There, I don’t think I could get any louder.
This is not a ‘but’, however, duplicate content could be costing you when it comes to search [...]
It would be interesting to know how much Google’s various departments talk to each other and how much common territory they share. If they do share some common territory when it comes to search then a post on Google Webmaster Central blog may be worth paying attention to.
The post (video actually) relates to news search. [...]
The way to get your website ranked at number one has involved many different aspects of on-page and off-page optimization with the key focus on links. The higher the quality of the link, the more value it gave. With Google experimenting with new search technology, will links lose their power and be replaced by the [...]
In an age where social bookmarking, Twittering and RSS feeds have become important to any website, the need for top quality headlines has become a must. We have reached a saturation point where most people only scan information they receive. RSS feeds have probably been the one area where the headline has stood out.
I don’t [...]
Too much content? It is an interesting question and surprisingly, the answer is no not really although there is one exception. You can, however, have the wrong content. Let me explain.
If the content you are providing is worthwhile and is sought after by users then you cannot have too much. If the content you [...]
People visit your site for a number of reasons. Generally it is to see what you have to offer. If you are lucky it will be because they have liked what they saw in the past. If you are selling something, you could be luckier still and they are back to buy more.
The majority of [...]
If you spend any time reading articles related to search engine optimisation then you may be becoming a little confused when it comes to keywords and content development. Keywords are important but how important? When writing your content, should you be focused on the reader or the search engines?
I could say both and I could [...]
Content, content, content. That seems to be the central focus pushed by the search engines. And why not? After all, that is what they are in business for – finding and indexing unique content. The problem is, there is so much content around that is simply a rehash of someone else’s content.
If you’re looking [...]
Authority is one of those mysterious factors that search engines such as Google measure when ranking web pages. I don’t want to go into what makes up ‘authority’, however I think one way you can improve your credibility, and with it your authority, is to ensure your content has been edited.
It can be difficult editing [...]
How to scare of visitors in one easy lesson – insert videos that auto run. I cannot believe how many sites I see that have videos that auto run when the page loads. What is more incredible is that often there is more than one video that is loading and running – at the same [...]