Archive for the 'Domain Names' Category

How Important Is Domain Name Registration?

Does it matter if your business name is used in another country? Does it matter if your domain name is being used in another country? For many small businesses, the fact that a similar domain name appears in another country doesn’t really matter. But what if you’re no longer a small business – what [...]

Tuesday, December 22nd, 2009

Article Marketing For Scottish Domains – The Good and The Bad

Article marketing is often touted as one method of delivering targeted traffic and helping to build inbound links. What if you have a Scottish domain that is targeting a local geographical region here in Scotland – is the same true? It is an interesting question for any geographic region that is only targeting a certain [...]

Tuesday, November 24th, 2009

Domain Name Cybersquatting And UK Legislation

Domain name cybersquatting has been around for many years and occasionally it pops up in interesting legal cases. WebProNews has reported on the case against OnlineNIC and the 663 domain names is registered based on Verizon mis-spellings.
The US court found that OnlineNIC was involved in the practice of cybersquatting and awarded a US$33.15 million damages [...]

Monday, August 31st, 2009

Have You Considered The Aesthetics Of Domain Names?

Do domain names have an aesthetics component? By aesthetics, I am not using the strict artist definition, I am using more the ‘pleasing to the eye’ definition. When it comes to search engines, they don’t give one hoot about aesthetics. What about users?
Of course, this whole question could be moot depending on the purpose of [...]

Sunday, July 12th, 2009

Changing Domains? Now You Can Tell Google

In the past, if you decided to move your site to a new domain you really had a battle on your hands. The general solution was to implement a host of redirects from the old domain to the new one. This will not be a problem now – you can tell Google of the change [...]

Tuesday, June 16th, 2009

Trying To Brand Your Domain Name? Think Laterally

Domain names are one area where many potential web site owners have a lot of difficulty. For many, the domain name they want is often taken, and with it many of the variations. However, you can often still brand your domain name if you are prepared to think laterally.
There are three solutions to the problem. [...]

Saturday, May 23rd, 2009

Do Regional Domain Names Outrank Dot Coms?

A recent comment asked whether or not a dot com with the region included in the domain name would outrank a regional domain name. It is an interesting question, however, if you look a little closer at the situation the answer is far more complex.
Let’s use widgets as an example. Would WidgetUK.com outrank Widget.co.uk. Widget [...]

Tuesday, May 5th, 2009

Domain Names – How Far Do You Go To Protect Your Brand

You can register your domain name in many different areas of the world. With top level domains popping up everywhere these days you may be wondering how far you need to go to protect your brand.
Unfortunately there is no simple answer to this question. In the first place it really depends on your scope of [...]

Friday, February 20th, 2009

Domain Names Have Their Own Trust Value

When search engines such as Google use an algorithm to determine where your pages are going to be placed in the search results, they take into account a wide variety of factors. Some factors may only affect your rankings marginally, however, optimize for enough of them and the effect becomes significant. Your domain name is [...]

Saturday, October 4th, 2008

Getting Smarter With Domain Names

Rumour has it we are running out of domain names. While I can accept that most of the short word domain names may have gone, there are still plenty of good long phrase domain names left. What is needed is to become smarter with your domain name.
If your a florist, for example, having a domain [...]

Tuesday, September 9th, 2008