Wouldn’t it be nice to have a crystal ball so we look into the future when undertaking our keyword research. Find out what is going to be popular in six months or a year and start to optimize now. If you play it right, you will hit number one in rankings just as your keyword […]
Sometimes we are so caught up in trying to increase traffic, we forget what the intent of our website is. Keyword research should be based on results rather than simply traffic on its own. This probably sounds contrary to what you have read in the past, but traffic for the sake of traffic is not […]
There are probably thousands of posts on the Internet describing how to find long tail keywords and describing how they can boost your SEO. I won’t go into how to find those long tails; there is plenty of information available, including a post we published on long tail keywords back in May.
What you may be […]
Having both a web site and blog makes good sense these days in both a business and SEO sense. One of the difficulties in having the two properties is ensuring you have plenty of content that is unique to each presence. One are that often amuses me is where I see the blog and the […]
Internet use is growing rapidly around the world and one of the main uses is to find information. Blogs really took off when individuals with knowledge in a particular niche wrote informative posts on the topic - particularly ‘how to’ posts. The problem is, these posts are now outdated in more ways than one. The […]
There are some niches where ranking well for a lot of the main keywords is almost impossible. Your competition has most likely been there for many years with links that run into the tens of thousands. If you’re struggling to rank for those keywords you may feel the mountain is insurmountable. There are, however, a […]
There seems to be a growth in negative talk about various types of web sites and, in particular, keywords associated with those web sites. Don’t get me wrong, many of the web sites in the associated areas are sites operated by honest hard working individuals - perhaps you are one of them.
As keywords […]
You may not know it, but search engines generally only publish one page per web site for any given search. You may have ten pages that potentially out rank every other page on the web, yet only one of those pages will appear in the search results. Which page? The one that most closely […]
There is no doubt that today’s internet world has ballooned compared to two or three years ago. Keyword research is becoming more difficult with competition for many keywords now quite fierce. There are two options left to web site owners, particularly new entrants. The first is to concentrate solely on regional SEO where the competition […]
One SEO tactic that many web site owners use is to include in their keyword lists spelling variations and misspellings of keywords. Google may be in the process of circumventing that approach to keyword optimization.
Matt Cutts has a regular video on Google’s Webmaster Central YouTube Channel where he answers questions posed by users. […]