Here in Scotland we need to take advantage of every opportunity that presents itself. We have focused in the past on the local search services of the major three search engines, Google, Yahoo! and Bing, but what about AOL?
While it might now be a minnow in the search wars, AOL still has a presence here [...]
Getting your UK business listed in Google Local is fairly easy. Go to Google Local and follow the guides to claim your business. Try to do the same with Yahoo! and Bing and you will hit a blank wall. There is very little in the way of information to help you list your UK business [...]
If you target local search then you need to find every little tweak possible to lift your site’s profile within the search engines. Meta tags don’t do a lot on their own, yet little by little they can work to your advantage. Take the description tag as an example.
Your meta description tag is the first [...]
If you listen to some of the experts then you would have to think that businesses based in Scotland had to have a Google Local listing as part of their SEO strategy. Is this fact or fiction? I will go out on a limb and say that it isn’t essential. Here’s why.
Whether your undertaking an [...]
With Yelp gaining a strong following in the UK through their yelp.co.uk site, an interesting post on Search Engine Journal could be worth looking at. One line caught my attention and it has me wondering if it is going to be the next “Google it” type phrase. Yelp is more than just a local business [...]
Local search is becoming more important as each day passes. Businesses in Scotland that are trying to compete in search results with other businesses from the UK often find it hard to gain top rankings. This is making local search all the more important.
Let me rephrase that with an analogy – would you rather [...]
Local search is growing and the trend is rapidly reaching a point where more people will use the internet to find businesses than use paper-based products like the Yellow Pages. The chances are these days you are spending money for a paper-based directory listing that no one ever sees.
As we steadily climb out [...]
If you have an offline presence that services a particular region then you should have an entry in Google’s Local Business Listing service. This is a service that is a part of Google Maps. Google will display a map with a list of local businesses when a search term has been entered. It should certainly [...]
Google local search has to be one of the best features available for any brick and mortar business. With ore and more people turning to the internet for information before venturing out to go shopping, it is becoming an essential tool.
When a user enters a search term – for example, coffee shops in Edinburgh – [...]
Yesterday’s post provided a list of activities to help get your website found in local search results. One of the activities mentioned included claiming your business through the various local search options available. Google have gone one step further and are now offering you the opportunity of submitting your property to Google Street View.
There millions [...]