Your local search engine can be your best friend when it comes to selecting keywords and optimising your web or blog site. Consider for a moment the different spelling combinations between Scottish and American keywords. A search for the word ‘color’ will bring back different results to the search for the word ‘colour’.
It is natural [...]
(Source) Have you ever been traveling and needed to get directions from your hotel to another destination in town, like a restaurant you keep hearing about?
Now you can type in any location where you want to go — whether it’s a specific street address, a business name like Fuzzy Buddy’s Dog Daycare, or even something [...]
The age of global dominance is gone. The Internet has changed the rules of the business game – for everyone. Even multinational corporations. In fact, especially for multinationals.
It used to be that big was great. Now, big is bad. And what is better is going small. In fact, marketing maven Seth Godin says “Small is [...]
When we talk about local SEO, do you know what that really means? To some people, local SEO means your city or town. In fact, it does mean that but it also means your country and region. So when it comes to local SEO in Scotland, depending on whether your company does business in Scotland [...]
Google’s primary way of associating businesses with their local region is through the top level domain name. In other words, businesses located in Scotland that have the co.uk domain name extension will be associated with the UK. If you want your local business to be associated with an area that is more specific than that [...]
Never mind that few of us can define Web 2.0. ClikitySplit founder Jim Clouse is calling his new local search website a “Web 3.0″ tool. Whatever that means, ClikitySplit does have some potential.
Clouse also describes his new creation as a (source) “visual, rich multimedia, dynamic, marketing and search engine.” Sounds cool, doesn’t it?
Actually, it is, [...]
In November, the Google Webmaster Central Help Groups Team introduced its Dublin expansion office. It was fabulous news and it still is. Out of that office are working 12 bloggers blogging in 12 different languages. Well, it was 12. Now it’s 15.
The Dublin office of Google Webmaster Central is growing by adding three new languages [...]