Archive for the 'Search Engines' Category

Search Engines And The Internet

It can almost be said that search engines rule the Internet. If your web site is not listed and ranking reasonably highly in the search engines, then no one can find it and you will have no natural search traffic. People complain about the vagaries of the search engines, and sometimes it seems that they […]

Saturday, October 13th, 2007

Search Engines and SEO

The World Wide Web wasn’t very old before the first search engines started offering their services. They listed web pages, ranked according to predetermined criteria, for popularity. The ranking of the pages was an ever fluid process, reflecting the ever changing nature of the pages themselves.
Wikipedia describes search engines like this:
“A search engine is an […]

Sunday, September 23rd, 2007

Search Engines - More Than Just A Way Of Categorising The Internet

The search engines rule the Internet. If you need to find a web site or a service, or if you are seeking a product you wish to buy, you are likely to start off at one of the search engines. Searches are conducted by entering a keyword, a word that describes best what you wish […]

Thursday, August 30th, 2007

Search Engines, the Light of the Internet

We all use search engines. In the very, very early days there were no search engines. But it quickly became obvious that the fast growing medium that was the World Wide Web needed a means of organising the many pages that were pouring out onto cyberspace, and so search engines were born.
In those early days, […]

Wednesday, August 22nd, 2007

Search Engines - The Force That Drives The Web

Search engines are important to the Internet. they are the means that people use to discover pages of interest. It’s how online stores are found, and how they profit, and without them we would all be groping in the dark, so to speak.
Search engines have become very sophisticated. They have learned to combat all the […]

Saturday, July 21st, 2007

Powerlabs Positions Itself For Intelligent Search

Users of Google and Yahoo are growing more frustrated every day. The biggest beef is that when you search for something you have an interest in you get spam sites, phishing sites, and other highly SEOd sites that aren’t necessarily relevant to what you want. That’s an understandable concern.
It seems that the more people who […]

Friday, June 15th, 2007

Ask.com’s New Look Is Lean, Mean, And A Searching Machine

Ask.com recently revised its look. It’s not bad.
While the search engine still has some obvious deficiencies when compared to Google (lack of personalization, for instance), it does have some charm with the new look. There is a lot less to look at, which means there is a lot more to admire. That’s a big […]

Thursday, June 7th, 2007

Will Google’s Double-Click Acquisition Pass Antitrust Muster?

Google Deal Said to Bring U.S. Scrutiny from the New York Times reports the Federal Trade Commission will be reviewing the proposed Google and DoubleClick acquisition. The preliminary antitrust investigation is to be conducted by the FTC and not the Justice Department, which is what privacy advocates wanted.
I knew it was going to happen. It […]

Wednesday, May 30th, 2007

Personalised Search Is Getting A Little Bit Creepy

Google’s ambition to maximise the personal information it holds on users is so great that the search engine envisages a day when it can tell people what jobs to take and how they might spend their days off.
I agree with Search Engine Guide’s Jennifer Laycock that this is a little bit on the creepy side. […]

Sunday, May 27th, 2007

Click Fraud Rears Its Ugly Head Again

Readers have to understand how difficult it is for reporters to write about click fraud as there is very little corroborating evidence outside the information we ferret out of advertisers who complain to us about their experiences. Google and Yahoo are not known to be forthcoming with information surrounding their pay-per-click programs. Journalists rely on […]

Tuesday, May 22nd, 2007