If anyone tries to tell you that search is dying or dead – don’t believe them. At least, if you check the statistics from comScore for search 2008-2009 it may open your eyes a little. Year on year for global search, the numbers are up 46%. That represents a huge jump.
Breaking the numbers down, it [...]
I noticed a post on Search Engine Journal that discusses the surge in Facebook use on Christmas Eve and Christmas Day. It was the most popular website on these days, taking over the title from Google. Is it a surprise though? I think not!
Google is a search engine, not a social meeting place. Come Christmas [...]
I am seeing a lot of unnecessary hype being built around multi-media, particularly videos. This hype is being developed based on the reputation that YouTube is gaining for being the second most popular search engine in use. From an SEO perspective, this can be a costly distraction.
First, when people compare YouTube and the search engines, [...]
Real time image search is starting to gain some popularity, particularly when sites can connect to Twitter as a source. Ann Smarty on Search Engine Journal reported on real time image search and a site called PicFog. Her post related to gaining inspiration from image search.
I wonder if you cannot reverse that and turn it [...]
Internet use is growing rapidly around the world and one of the main uses is to find information. Blogs really took off when individuals with knowledge in a particular niche wrote informative posts on the topic – particularly ‘how to’ posts. The problem is, these posts are now outdated in more ways than one. The [...]
If you use Google Search Trends at all you will have noticed some extra features added. If you include a website URL into the trend search box, those sites with sufficient traffic volume will be displayed along with search terms used and related sites used.
This can be quite handy if you want to check on [...]
Part of every webmasters tool kit should be a good search trends tracker. Following the trends can help you catch keywords closely associated to your business. Capitalise on them and you may be able to increase your visitor numbers.
Google Trends – Google Search Trends
adCenter Keyword Forecast
Facebook Lexicon – Facebook Social Trends
BlogPulse from Nielsen
Trendrr – Trends [...]
Google Trends can be a handy little tool if you know how to use it. Many people try to use the trends to drive more traffic to their site. It can work well at times, but not always and it is certainly not a practice I would make a habit of. To use today’s trend [...]
Your local search engine can be your best friend when it comes to selecting keywords and optimising your web or blog site. Consider for a moment the different spelling combinations between Scottish and American keywords. A search for the word ‘color’ will bring back different results to the search for the word ‘colour’.
It is natural [...]
I read on a popular blog consultant’s website that he was on page 1 of three search engines for the phrase “blog consultant.” He asked his readers which one they’d have guess was the incongruent one if he hadn’t told them. It was a good question, but there are reasons to believe that it could [...]