There are many software solutions for analysing the traffic to your website and determining if your SEO strategies are working. There are however, several do-it-yourself quick checks that you can make that can determine how successful your actions have been.
The first and easiest is to simply go to the various search engines and perform a […]
SEO is a specialist industry and requires a lot of skill, experience and local knowledge to deliver the best results for your website. Using an SEO consultant from outside your area may actually do more harm than good.
Many SEO ‘experts’ are no more than scammers praying on the lack of knowledge of small business owners. […]
SEO is all about getting your site well ranked in the search engines for keywords that you are targeting. What do you do when you start to see your web site starting to fall down the rankings rather than continuing the climb?
This is a common problem. Despite all your hard work, others around the internet […]
When it comes to SEO it is now fairly clear to all that developing good link building strategies is a must. Link building should not be limited to external links. Internal links can be just as valuable and unlike external links, are easy to create and easy to optimise for search engines.
An important reason for […]
I was asked the other day which would be the better investment, pay-per-click (PPC) or organic SEO? It is an interesting question as both are designed to deliver targeted visitors to your web site or blog. But which is the better investment.
PPC involves advertising in various formats across a variety of sites. Site owners and […]
There is a ton of information on SEO strategies and SEO tricks. As with everything else in life, some of the advice offered is great, some pretty awful whilst some advice sounds good but may just put you into a SEO catch 22.
One piece advice I often hear relates to keywords. Investigating the search engines […]
SEO, it’s not really that important, is it? After all, its just a web page. With that mindset perhaps your web site’s SEO is not that important. Your blog’s design is probably not that important either. On the other hand, if you are serious about your web site; serious about getting visitors; delivering a […]
Undertaking an SEO program for your Scotland blog or website is as simple as A, B, C - or in this case - following steps one to thirteen.
Title Meta Tag. A good title Meta tag makes it easy for search engines to classify your site. Your title is also included in the search results […]
Web Design offers and web designers are everywhere today. The problem is that a lot of the designers are just that - web designers. Most are young, self trained and like the idea of using fancy web design techniques like flash, video and audio. Don’t get me wrong - the web designs they create are […]
We know that link building is important. Some believe that link building is more important than keyword research and optimisation. The truth is, they both go hand in hand. Generic link building is fine, link to keywords and you strike gold.
A lot of emphasis is placed on deep linking. Links from a web site or […]